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Expertise

Fully integrated and strategic marketing & communications services including:

 

  • strategy, planning, project management & evaluation / development

  • programme management

  • integrated campaigns

  • closed loop lead generation

  • inbound marketing

  • marketing automation 

  • digital marketing

  • traditional marketing

  • ecommerce / retail

  • field / business unit / group marketing 

  • internal and external communicatons

  • international marketing

  • channel & partner marketing (1 & 2 tier)

  • UK, Europe and international

  • PR (background as a journalist & features editor)

  • UK / international UK agency managagement

  • agency selection / pitch management

  • significant budget management

  • man / team build, management & development

  • product marketing management experience

  • corporate communications (for a plc)

  • financial PR / comms management

  • CSR / crisis management - managed the corporate communications for Northgate Information Solutions plc during the Buncefield Oil Depot Incident 

 

 

Specific software expertise:

 

SalesForce (to expert admin level with implementation experience), Eloqua, Marketo, Hubspot, Google Analytics, EpiServer (CMS), Drupal, Dreamweaver (including some basic coding), Adobe Photoshop / Illustrator / InDesign / Premiere, Wix .

© 2020 | Site by Sandy Halse

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